Monitor Google’s Hotel Results For Compliance

The new service lets hotel advertisers monitor Google's new hotel listings module, including hotel rates for price parity compliance

View Sample Data

We now provide hotel owners and online travel agencies (OTAs) with insights on Google’s hotel listings module globally, including:

  • Hotel room rates
  • Listing copy, including rates & offers
  • Advertiser share-of-voice
  • Average ad rank

The data can be filtered for specific geo-targeted keywords, (e.g., Miami hotels), brands, locations, and even star ratings (e.g., only 3-star properties).

How Advertisers Can Use The Data

  • Get much-needed visibility into Google’s new hotel listing module.
  • Verify price parity for the same property across different sellers’ websites. Price parity is a requirement of many operator-OTA relationships but is often broken due the difficulties in monitoring thousands of constantly changing room rates.
  • Identify opportunities to gain market share in hotel ads.

Get a Demo! Fill out the form on the right, or click here to learn more.