Posts Tagged: Affiliate Monitoring

How to use Big Data ad monitoring tools for affiliate recruitment

June 12, 2017

Affiliate Managers, Marketing Teams

In 2011, we began compiling a list of affiliates for our compliance monitoring clients. When we saw the impact on their affiliate recruitment business, we thought, “why not make it available to the entire industry?” So we did just that. The Ultimate… Read more »

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Gain monster paid search growth using competitive data

May 18, 2017

Affiliate Managers, Agencies

The Search Monitor’s CEO, Lori Weiman, was featured on Search Engine Land today in part 2 of her multipart series on SEM growth hacks. In part 2, Lori explains how competitive ad monitoring helps marketers make more informed strategic decisions…. Read more »

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3 Simple Ways To Make Partners Comply with Federal Ad Regulations

May 8, 2017

Affiliate Managers, Agencies, Education, Finance & Insurance, Marketing Teams, Retail, Telecom, Travel

Did you know that online marketers in certain industries are regulated by government organizations like the FTC and CFPB (Consumer Financial Protection Bureau)? These organizations have published hundreds of pages of regulations that advertisers and their partners must comply with…. Read more »

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10 most common uses for competitive search marketing data

April 28, 2017

Affiliate Managers, Agencies, Marketing Teams

Search marketers are trained to constantly focus on optimizing their campaigns. However, savvy marketers schedule time to lift their heads up from the trees of their campaigns and study the forest of their competitors actions. Imagine if you knew the answers to… Read more »

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Now Available: Guide to Managing Ad Partners In Regulated Industries

April 28, 2017

Affiliate Managers, Agencies, Education, Finance & Insurance, Marketing Teams, Retail, Telecom, Travel

Brand protection is essential for 2017 PPC success. Are you a marketer or affiliate in Finance, Retail, Education or Pharmaceuticals? If so, we recommend that you download the Guide To Managing Ad Partners in Regulated Industries to learn how to improve your affiliate… Read more »

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4 hacks to get monster growth from PPC brand protection

April 20, 2017

Affiliate Managers, Agencies

The Search Monitor’s CEO, Lori Weiman, was featured on Search Engine Land today as she provided marketers with four PPC growth hacks involving brand protection. Lori explains why the phrase ‘PPC brand protection’ is actually a misnomer. It’s more of… Read more »

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7 simple ways to protect yourself from PPC trademark violations

April 20, 2017

Affiliate Managers, Agencies, Marketing Teams

For the past nine years, the Search Monitor has captured millions of PPC ads run on even more keywords, from search engines across the globe.  This perspective helps us identify trends to help our clients improve their ad campaigns. Lately,… Read more »

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URL Hijacking & Your Brand: 3 Tips To Protect Yourself

April 19, 2017

Affiliate Managers, Agencies

First things first: What is URL hijacking? URL Hijacking is when another advertiser creates a search engine ad using your Display URL and runs the click through a URL that isn’t yours (e.g. an affiliate link). It’s usually not an… Read more »

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GUIDE: How to ensure your compliance with new federal ad regulations

March 3, 2017

Affiliate Managers, Agencies

Did you know that your online ads are subject to federal regulations, and you are responsible for partner violations? We’ve assembled a Guide To Managing Ad Partners in Regulated Industries to help you stay compliant. The guide focuses on advertisers in finance, retail, education, and… Read more »

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Now Available: Guide to PPC Brand Protection

February 21, 2017

Affiliate Managers, Agencies, Automotive, Education, Finance & Insurance, Marketing Teams, Retail, Telecom, Travel

Brand protection is essential for 2017 PPC success. Do you have the right strategy for your branded campaigns? Download this Guide To PPC Brand Protection to learn more and get step-by-step instructions on protecting PPC revenue. This comprehensive, 35-page guide provides:… Read more »

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