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Black Friday weekend was the perfect time to dive into our competitive search data and look for insights that can improve your search marketing campaigns.

Just like with our 2013 Black Friday search marketing infographic, we looked at Google data on competitiveness, popular offers, most frequent ad copy, ad rank & frequency, market share, and the all-important PLA unit.

Thanks for sharing with other marketers on Twitter & LinkedIn and Happy Holidays from The Search Monitor!


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