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Category: Affiliate Managers

The Search Monitor Is Integrated with Tableau

The Search Monitor has integrated its ad monitoring and brand protection data into Tableau via the Tableau API

Orlando, FL – October 22, 2018 – The Search Monitor has integrated its ad monitoring and brand protection data into Tableau via the Tableau API. Customers of both The Search Monitor and Tableau can now use Tableau’s business intelligence platform to get advanced insights from data gathered using The Search Monitor’s technology.

The Search Monitor Adds Amazon Visibility Benchmarking

Advertisers can now benchmark share of voice on Amazon.com’s search results using The Search Monitor’s competitive intelligence ad monitoring platform

Orlando, FL – October 22, 2018 – The Search Monitor has added a new feature to its monitoring of Amazon.com’s search results: the ability to create share of voice trend charts. This exciting addition lets advertisers benchmark visibility against competitors in Amazon search results.

The Search Monitor Adds Amazon.com Search Listings

The Search Monitor adds Amazon.com search listings to its competitive intelligence ad monitoring platform.

Orlando, FL – August 23, 2018 – Competitive intelligence for paid and organic listings on Amazon.com is now available from The Search Monitor. This exciting new technology gives advertisers unprecedented access to the data they need to compete effectively on Amazon.

The Search Monitor Announces the Release of Competitive Intelligence for Paid and Organic Listings on Amazon.com

Unprecedented Access to Competitive Intelligence for Organic and Paid Listings Gives Advertisers the Opportunity to Crush the Competition on Amazon.com.

Orlando, FL – June 15, 2018 – The Search Monitor announces the release of competitive intelligence for paid and organic listings on Amazon.com. Coming soon in Q2 2018, this exciting new technology gives advertisers unprecedented access to the data they need to compete effectively on Amazon.

The Search Monitor Releases A New User Interface

The new release includes design and functionality enhancements to improve usability and shorten the time to insights.

ORLANDO, FL November 7, 2017

The Search Monitor, the leader in precision ad intelligence and compliance monitoring, today announced the release of a new and improved user interface. The new design improves workflow, speed to insights and mobile device capability.  

Lori Weiman, CEO of The Search Monitor elaborated on the benefits.  “We combined user feedback with UI best practices to help customers quickly find competitive insights and remove brand or affiliate violations.”

The Search Monitor Adds Chinese Search Engines: Sogou and Haosou

The new release expands paid ad monitoring to include additional Chinese search engines.

Now Available: Guide to Managing Ad Partners In Regulated Industries

Guide to managing ad partners in regulated industriesBrand protection is essential for 2017 PPC success.

Are you a marketer or affiliate in Finance, Retail, Education or Pharmaceuticals?

If so, we recommend that you download the Guide To Managing Ad Partners in Regulated Industries to learn how to improve your affiliate programs and protect yourself from federal lawsuits. 

4 hacks to get monster growth from PPC brand protection

Brand protection growth hack - search engine land - the search monitor

The Search Monitor’s CEO, Lori Weiman, was featured on Search Engine Land today as she provided marketers with four PPC growth hacks involving brand protection.

Lori explains why the phrase ‘PPC brand protection’ is actually a misnomer. It’s more of a revenue growth, or attack strategy, versus a defensive protective measure. She provides data from several Search Monitor clients who have increased their focus on protecting their branded keywords.

7 simple ways to protect yourself from PPC trademark violations

trademark violations - the search monitorFor the past nine years, the Search Monitor has captured millions of PPC ads run on even more keywords, from search engines across the globe.  This perspective helps us identify trends to help our clients improve their ad campaigns.

Lately, our ad monitoring data has revealed an increase in the volume of trademark violations appearing in paid search. With more competition on non-branded terms, advertisers are looking at the high-converting branded keywords of industry leaders for easy clicks and high return-on-ad-spend.

GUIDE: How to ensure your compliance with new federal ad regulations

Did you know that your online ads are subject to federal regulations, and you are responsible for partner violations?

We’ve assembled a Guide To Managing Ad Partners in Regulated Industries to help you stay compliant.

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