Trust and Security is Important to us!

This website uses advertising and analytics technologies (including cookies from your device) to measure advertising effectiveness and/or to improve the browsing experience.

By clicking 'Continue to Site', you consent to our use of advertising and analytics technologies (including cookies from your device).

Continue to Site
Exit to Privacy Policy
Close Icon

Customize My Results

Configure the Crawler

Configure the Crawler

Send My Ad Activity

Close Icon
Hidden

Form Content Start

Show Me:
Pick Engines:
National / Local
Name(Required)
Hidden

Section Break

Hidden
This field is for validation purposes and should be left unchanged.

Close Icon

Get a Demo

Instantly schedule a demo and receive a personalized walkthrough of The Search Monitor.

Close Icon
  • Hidden

Close Icon

Build my package

Complete the form on the right to get a customized quote. One of our experts will be in touch with you shortly.

Close Icon
  • Hidden

New Year’s Resolution: Monitor Your Affiliates

Affiliate Managers
Marketers have enough things to worry about these days. Just keeping up with new technology and ad formats is enough to drive most of them crazy. So let me add another worry to their list: the FTC. It’s a sizeable worry (sorry). In the last two years, the FTC has been very active in identifying companies who are using unfair and deceptive advertising practices and then fining them. We've heard of at least 10 different legal cases brought against advertisers since 2012. A particular one in 2012 resulted in an advertiser paying a $1 million fine and being forced to closely monitor its affiliates for future deceptive advertising practices.