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SEM Affiliate Compliance

Detect Affiliate Bidding Activity on Paid Search

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Detect Affiliate Violations

  • Identifies Affiliate brand bidding
  • Finds non-compliant offer copy

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Easy Email Enforcement

  • Actionable Email Alerts
  • Create & Save violation templates

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Identification Technology

  • SmartCrawler Automated Detection
  • De-cloaks Affiliate IDs from Redirect Link

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Detect Affiliate Violations on Paid Search

SmartCrawler technology scans brand and brand plus keywords for affiliate bidding activity:

  • Brand Violations. Identifiy unauthorized keyword bidding by your affiliates.
  • Rank Violations. Find partners who are out-ranking you or other affiliates.
  • URL Hijacks. decloaks direct linking affiliates masquerading as your brand.
  • Ad Copy Violations. Detect unauthorized offers, coupon codes, & landing pages.
  • Customize keywords & policy rules. Fit the terms and conditions of your program.
  • Research historical compliance activity. Get 60,000+ affiliate IDs & domains.
  • Measure. Get the impact of affiliate activity with SOV stats and analysis reports.
Detect Brandviolations
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Easy Email Enforcement

Enforce your program rules using these easy features:

  • Templates. Create and store your own enforcement templates.
  • Send Email Complaints. Email violation alerts to offenders.
  • Stores Evidence. Screengrabs are stored with crawl location, and date & timestamps.
  • Compliance Log. Stores historical email complaints for future reference.
  • Research Historical Activity.  Get profiles on 60,000+ affiliates to view compliance activity on other merchant brands.
  • Allowed List. Add authorized partners to and ‘allowed list’.

Affiliate Identification Technology

Optimal detection relies on The Search Monitor’s SmartCrawler™ Technology, which adapts to the market as it evolves.

  • Brand Keywords: We develop the most effective keyword list to monitor violations on commonly abused brand, typos and brand-plus keywords.
  • Auto-ID Affiliates: The crawler auto-identifies & de-cloaks affiliate network and affiliate ID information.
  • Randomized Crawling: To stay a step ahead, crawlers randomize crawl times, kyewords, and geos.
  • Geo-Control: Vast worldwide footprint with configurable crawling by city, state, region, and country.
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Here's Why the Biggest Brands Prefer the
Search Monitor for Brand Bidding Compliance

The Search Monitor has been helping advertisers monitor online ads for compliance violations since 2008. The brands we work with know that we not only have the most powerful and customizable compliance monitoring platform, but also a team of in-house experts ready to support and innovate with each of our partners to make sure our platform meets their brand’s unique needs.

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