Category: Agencies

Use affiliates to improve PPC reach—SEM growth hack series

August 9, 2017

Affiliate Managers, Agencies, Marketing Teams

Owning more paid search spots on search results can increase your clicks by 30-50 percent for each additional spot that you occupy. To get this type of monster click growth from paid search, tap on your affiliates, partners and resellers… Read more »

Tags: , , , ,
Leave a comment

Expanded Mobile and Canada Ad Monitoring

August 7, 2017

Agencies, Marketing Teams

The Search Monitor, precision ad intelligence for search marketers and affiliate managers has added two new product releases this week. The release includes: Mobile Ad Monitoring for AOL, Baidu and Yandex AOL, Baidu and Yandex join Yahoo Mobile and Google… Read more »

Leave a comment

New Release: Detailed Click and Spend Data for UK Searches

August 4, 2017

Agencies, Marketing Teams

The Search Monitor, precision ad intelligence for search marketers and affiliate managers released detailed click and spend data for United Kingdom (UK) searches. United States spend data was already provided but UK industry data became available in April 2017 for… Read more »

Leave a comment

How To Use Offer Monitoring For Brand Protection

July 26, 2017

Agencies, Marketing Teams

Keeping your PPC offers competitive and relevant is essential.  Armed with the right offer intelligence, it becomes easier to create compelling offers (that stand out from the competition), improve your clickthrough rates, and drive sales. But how can you use offer monitoring effectively… Read more »

Tags: , ,
Leave a comment

The Search Monitor Included As One Of The Best Platforms For PPC Management

July 25, 2017

Agencies, Marketing Teams

Since 2007, search & affiliate marketers have relied on The Search Monitor’s easy to use reporting for brand protection & competitive research on search, shopping, & web content. Our data is more precise because our technology is superior with crawlers… Read more »

Leave a comment

Grow ROI with cross-channel optimization—SEM growth hack series

July 12, 2017

Affiliate Managers, Agencies, Marketing Teams

Lori Weiman explains how a holistic, cross-channel strategy can help search marketers direct their efforts towards the channel where they will have the greatest impact. This article addresses the importance of optimizing your SEM (search engine marketing), SEO (search engine… Read more »

Tags: , , ,
Leave a comment

NEW Feature: Expanded Zipcode Level Targeting

June 19, 2017

Agencies, Marketing Teams, Retail

NEW: Expanded Zipcode Level Targeting The Search Monitor has now added zipcode level monitoring for Yahoo and Bing. This feature has been available for Google, but now also includes Yahoo and Bing. If you’re not familiar with zipcode targeting Contact us for… Read more »

Tags: , ,
Leave a comment

Optimizing organic market share—2017 growth hacks series

June 14, 2017

Affiliate Managers, Agencies, Marketing Teams

The Search Monitor’s CEO, Lori Weiman, was featured on Search Engine Land today in part 3 of her multipart series on SEM and SEO growth hacks. In part 3, Lori explains how to fine-tune your SEO efforts using competitive insights… Read more »

Tags: , , ,
Leave a comment

Ad monitoring tools: The not-so-secret path to agency client retention

May 22, 2017

Agencies, Marketing Teams

If you’re a search marketing agency, client retention is key to your business. They say that it costs between 4 and 10 times more to acquire a new customer than it does to keep an existing one. So how can an… Read more »

Tags: ,
Leave a comment

Gain monster paid search growth using competitive data

May 18, 2017

Affiliate Managers, Agencies

The Search Monitor’s CEO, Lori Weiman, was featured on Search Engine Land today in part 2 of her multipart series on SEM growth hacks. In part 2, Lori explains how competitive ad monitoring helps marketers make more informed strategic decisions…. Read more »

Tags: , , , ,
Leave a comment
Next Page »