Do you have any competitive tools for an agency’s business development?

Yes. Our main competitive product (Lighthouse) makes it easy to identify new ‘good-fit’ clients for an agency.

Let’s say you are the Business Development lead for your agency and need to identify 50 prospects that are a good fit for your business.

• You want companies that are in the verticals where you have expertise—or would like to move into–and are the right size for your agency
• You want companies who are under-performing their benchmarks in their vertical or companies whose performance is not as good as your agency’s results
• You also want to know which vendors your prospects use for tracking, bidding, and campaign management

This information will give you a targeted list of ‘best-fit’ prospects and the information needed to craft the perfect pitch about why they should select your agency.

With Lighthouse, this list can be ready in an instant. And since Lighthouse data comes from The Search Monitor’s partnership with comScore, you can rest assured that you’re getting the most precise data available.

Watch our video ‘Smart Prospecting With Lighthouse‘ to learn more.

Posted in: Agencies