Trademark Monitoring
Protect trademarks from infringement by affiliates, partners & competitors.
See the Data in Action!
Trademark Compliance Monitoring Highlights
- Monitored Media: Paid & organic search, and landing pages on mobile and desktop.
- Key Metrics: Keywords, ad copy, domains, engines, times seen, rank, & search engine link location
- Reporting Options: Easy to filter, chart, export, and trend infringements
- Automatic Notifications: Screengrabs with date/time stamp, alerts, and email templates
- Custom Labeling: Create your own custom labels for group partners such as OTAs
- Search Remarketing: Uncover hidden violations in Google’s RLSA.
Trademark Infringement Detection
Easily set up and automate your trademark detection to capture:
- Trademark Infringement on Search: See who’s bidding on brand/brand-plus keywords & using TMs in ad copy.
- Rank Rules on Paid Search: Get alerts when partners & competitors out-rank you.
- Brand Use in Organic Search Listings: Find instances of competitors and affiliates appearing in organic search results.
- Detect Partners, Competitors & Affiliates. Automatically identify and distinguish between partners, competitors, and affiliates advertising on brand terms on search ads.
Smartcrawler™ Technology
Our SmartCrawler™ technology optimizes detection by adapting to the evolving market:
- Auto-ID Affiliates: Automatically detects affiliate networks and ID of partners and determines who is in your program.
- De-Cloaking: Since affiliates try to hide links from crawlers, SmartCrawler™ can de-cloak them & find the affiliate.
- Randomized Crawling: To stay a step ahead, crawlers randomize times, keywords, and locations.
- Geo-Control: Configurable geo-targeting to the country, region, & city for clients with a local focus like telecom or travel.
- Vast Footprint: Worldwide monitoring, across 9+ search engines and 1,000’s of publishers, monitored hourly.
Fire Off Complaints
Submit complaints to search engines, competitors & affiliates:
- Screenshots. View and forward date & time-stamped screenshots.
- Alerts. Configure daily, weekly, or monthly alerts.
- Compliance Emails. Auto-submit complaints to search engines with all the necessary link location information.
- Email History. Past complaints are stored in one simple report.
- Email Templates. Design and store email templates.
Take the Next Step
Give us a list of keywords and we’ll show you exactly how your trademarks are being used and where infringements are occurring.
Trademark Monitoring Resources
Here are a few other helpful resources for monitoring trademarks:
- Our blog articles for affiliate managers
- Search Marketers Guide to Compliance (free download)
- Affiliate Manager’s Guide to Compliance (free download)
- All Search Monitor guides, webinars & downloads