Uncategorized Archives - The Search Monitor

July 12, 2023 | Uncategorized

Precision Ad Intelligence Monitored Media: SEM (PPC and PLA ads), SEO, Shopping Engines, & Display Ads on Mobile & Desktop Vast Footprint: Worldwide, 9+ search engines, 150,000+ publishers, & thousands of mobile apps. See list Frequent Monitoring & Alerts: Hourly crawling & real-time report updates Data Access: Web reports, excel export, excel plugin, API, or FTP. Schedule reports & email them to […]

July 12, 2023 | Uncategorized

Get the performance benchmarks used by search marketing experts in the retail industry Looking to improve the performance of your retail industry search ads? This free guide provides retail advertisers with: 5 PPC metrics for Retail: Competition, Share, Rank, CTR & CPC 6 important Retail verticals: Apparel, Accessories, Cosmetics, Gifts, Camping & Outdoor, Kitchen & Dining. Data from Q4 2014 for […]

July 12, 2023 | Uncategorized

Get the competitive intelligence needed to wow future clients Win more pitches with: 5 Key SEM Metrics: Visibility Score, Market Share, Clicks & Spend, Popular Ad Copy, & Trademark and Affiliate Violations. Visuals: The exact charts and tables to include in your pitch. Script: Your exact script to support the visuals. Checklist: 8 additional metrics to use for pitches. Resources: List of The Search Monitor’s […]

July 10, 2023 | Uncategorized

This Free Guide Provides: 16 charts & ad screengrabs from The Search Monitor showing how precision ad monitoring data improves SEM Data and recommendations on Market Share, CTR and CPC Benchmarks, PLAs, Ad Spend, Popular PPC Offers, SEO, Mobile, Display, SEM Fraud, and Affiliate Monitoring Ad Monitoring Checklist with 10 key SEM metrics to monitor […]

July 10, 2023 | Uncategorized

This guide provides these brand protection tips: Examples of good & bad brand protection techniques How to coordinate with partners How to box out competitors How to understand your legal options How to increase clicks by 34%, lower CPCs by 64%, and cut costs by 51% Complete the form to get your free brand protection guide.

The SEM Playbook for Retailers

July 10, 2023 | Uncategorized

This free guide was written specifically for world-class online marketers who are looking for new insights and strategies to put into their SEM toolbox. A Peek at What’s Inside: The Tools Missing From Your SEM Toolbox Be An SEM Landlord: Use the Whole SERP Block and Tackle Defense: Brand Protection & Enforcement Build Your Offensive […]

Display Ad Monitoring

July 10, 2023 | Uncategorized

Stats for Advertisers Get the inside track on your competition’s strategies to plan and buy advertising more efficiently. Ad Creatives: Get your competitors’ creatives including banner sizes and flash use. Quickly learn what works best. Traffic Sources: See which publishers and ad networks your competitors use. Affiliate IDs: Find publishers in your affiliate program and […]

THE SEARCH MONITOR™ OVERVIEW

July 10, 2023 | Uncategorized

Precision Ad Intelligence Monitored Media: SEM (PPC and PLA ads), SEO, Shopping Engines, & Display Ads on Mobile & Desktop Vast Footprint: Worldwide, 9+ search engines, 150,000+ publishers, & thousands of mobile apps. See list Frequent Monitoring & Alerts: Hourly crawling & real-time report updates Data Access: Web reports, excel export, excel plugin, API, or FTP. Schedule reports & email them to […]

What is Affiliate Ad Hijacking?

February 22, 2023 | Uncategorized

Branded pay-per-click ad campaigns—in which you bid on your own brand keywords—are the cost-effective means of driving sales and leads. For less-than-ethical affiliates, targeting your branded keywords can prove to be a temptation too powerful to resist. If you’ve seen a decline in the impressions, clicks, and conversions of your branded ad campaigns, then you […]

Uncategorized

See Our Data at Work