MAP Compliance

Monitor prices on shopping engines and get alerted to unauthorized re-sellers

The  MAP Compliance service allows manufacturers to set up the Minimum Advertised Price (MAP) policy for their products, detect & halt MAP violations, and identify unauthorized re-sellers. Includes Amazon coverage!   amazon-map-monitoring

MAP Compliance Highlights

  • Automated Monitoring: Provide a list of products and we’ll tell you if they ever fall below MAP
  • Approved Re-Sellers: Tell us who should be allowed to sell your products and we’ll identify MAP violators
  • Details: Get reports with everything you need to verify & halt violations, including screenshots
  • Alerts: Schedule weekly reports to be notified automatically when violations occur

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How MAP Compliance Works

MAP Compliance monitors shopping engines to ensure that retailers adhere to MAP rules for each product.

  • Shopping Engines Monitored.  Includes Google Shopping, PLAs, Amazon, eBay, Shopzilla, Pricegrabber, and others.
  • Amazon Coverage: Provides near-real-time coverage of Amazon sellers amazon-map-monitoring
  • MAP Violations.  Detect when resellers advertise below-MAP prices.
  • Unauthorized Resellers.  Detect unauthorized resellers.
  • Alerts.  Get email alerts for MAP and reseller violations.
  • How it Works:
    • Manufacturers provide a list of products, authorized prices, and authorized resellers (optional)
    • Shopping engines are monitored and violations are flagged. Click Image To See Example

Who Can Benefit

Manufacturers who have the following needs can benefit the most:

  • Need to monitor a Minimum Advertised Price (MAP) to prevent heavy discounting, protect distributor margins, and quickly identify violations
  • Need to be alerted to unauthorized re-sellers for all or a specific list of products

The Challenge With MAP Compliance

Monitoring for shopping compliance faces the following challenges:

  • It’s a 24/7/365 activity that happens across multiple shopping engines
  • The number of monitored products can be in the thousands
  • Violations can appear and disappear quickly (i.e. during  short promo periods)
  • Manual monitoring is time consuming and prone to errors
  • Many big-named retailers have told manufacturers they will not work with them if they allow their products to be sold for below MAP through other channels

Advanced monitoring technology can help!