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Travel Expertise

Global coverage and geo-targeting leads to better monitoring in Travel.

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  • Monitored Media: SEM, SEO, Landing Pages, Twitter, Blogs, & Display Ads on Mobile & Desktop
  • Vast Footprint: Worldwide, 9+ search engines, 150,000+ publishers, & thousands of mobile apps. See list
  • Customized Keywords: Use your own list or our Lighthouse Logo library containing 1,200+ verticals.
  • Geo-Targeting: Configure the country, region, and/or city, worldwide, across 9+ search engines. See list
  • Frequent Monitoring: Hourly crawling & real-time report updates available via web, API, or email.
Smart Crawler

SEM COMPLIANCE MONITORING FOR TRAVEL

Monitor Affiliates and Competitors’ paid search ads and landing pages:

  • Trademark Use on Search Engines: Detect use of your trademarks on brand, brand plus keywords, & in ad copy text. Learn about trademark monitoring.
  • Rank Rules on Paid Search: Enforce co-operative rank bidding rules with affiliates and competitors. Learn about Super Affiliate strategies.
  • Offer Compliance. Ensure that offers in ad copy text and on landing pages match authorized promotions.

Trusted By:

Grubhub Logo Dark Flowers Logo Dark Marriot Logo Dark Nielsen Logo Dark Merkle Logo Dark Lands End Dark Jellyfish Logo Dark Affiliate Marketing Logo Dark

Lighthouse SEM & SEO Monitoring

One platform provides compliance monitoring with competitive intelligence on Paid & Organic Search:

  • Cross-Channel Reporting: Get SEM & SEO stats in a single report.
  • Unlimited Competitors: Get reports on all competitors found advertising on your keywords.
  • Rankings: See ranking trends on SEM & SEO listings over time.
  • Market Visibility: Evaluate market share & page share trends.
  • Ad Copy: View copy, landing pages, duration & impression share.
  • Offers: Identify competitive offers in ad copy & on landing pages segmented by geo-target.
  • Spend & Click Metrics: Get ad spend, CPC, clicks & CTR stats.
  • Ad Spend Accuracy. Lighthouse Logo ad spend data is a highly precise predictor of ad spend. Stats are computed using a mixture of real-time monitored data, click predictions from comScore, and search engine computations. Learn about our precision data
  • Benchmarks: See our Q4 2014 PPC Benchmark Guide for Travel
Lighthouse
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Reporting Features for Travel Advertisers

Reporting features include:

  • Custom Reports & Charts: Use pre-defined reports or build your own. Use simple filters or build your own ‘if-then’ logic.
  • Granular Data: Segment by vertical, groups of keywords, keyword, and competitors, or down to the hour and date of the crawl.
  • Geo-targeting: Configure the country, region, and or city. Available worldwide across 9+ search engines. See full list
  • Screenshots & Landing Pages: Get date & time-stamped screenshots of every search engine page & landing page.
  • Alerts & Scheduling: Create custom alerts and then design and save your own email templates. Email reports to anyone.
  • Advertiser Identification: Automatically identify advertisers by type, such as affiliate, partner, or competitor.
  • Hot Competitors: Create custom groups to categorize advertisers. Examples include top competitors or resellers.

Helpful Resources for Travel Marketers

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Let us show
you the power
of the Search Monitor Platform

We’re built and supported by a team of experts. Together let’s spend 15 minutes and give you a live demo of how The Search Monitor will help protect your brand and provide competitive insights.

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How the Fathom Digital Agency Uses Our Reports to Monitor Higher Education Clients

Work in the higher-education industry and looking for competitive advertising insights? One of our higher-education clients, Fathom Advertising..

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Testimonials

UM Testimonial

“We switched to The Search Monitor from another provider, and couldn’t be happier. The platform is easy to navigate and has all of the great data that we need. The support team has been responsive and helpful. We are really happy so far that we made the switch.”

Eric Seidelman, VP Performance Digital, Universal McCann
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“We believe in the power of competitive intelligence and we’re excited to partner with The Search Monitor to bring a robust solution to our clients.”

House of Kaizen A digital performance marketing agency
Allstar Testimonial

“The main reason we started using The Search Monitor was to easily track and take action on unauthorized ads & Trademark use. In that respect it has become invaluable. What used to take an employee hours a week is now done automatically with even more detail and accuracy than we could ever have imagined. Our process has become much more efficient and effective by using The Search Monitor.”

 

Jennavieve L, Allstar Products Group
Jellyfish White

“We have been using The Search Monitor for over 10 years in the USA, Europe, and other parts of the globe to support our clients’ search campaigns. The Search Monitor is a great all-around platform that includes SEM, SEO, and PLA insights all in one place.”

Kevin B., Chief Growth Officer, Jellyfish