Automotive Expertise

Auto advertisers need high-frequency, geo-targeted ad monitoring.

AUTOMOTIVE MONITORING HIGHLIGHTS

  • Monitored Media:  SEM, SEO, Landing Pages, and Display Ads on Mobile & Desktop.
  • Geo-Targeting: Configure the country, region, and/or city, worldwide, across 9+ search engines. See list
  • Frequent Monitoring:  Hourly crawling & real-time alerts are available via web, API, or email.
  • Report Granularity:  Data segmented by unlimited competitors, keywords, or in keyword groups.

Request a Demo    Get the Automotive PPC Benchmark Guide

Compliance Monitoring for Automotive

Monitor Resellers and Competitors’ paid search ads and landing pages:

  • Trademark Use on Search Engines: Detect use of your trademarks on brand, brand plus keywords, & in ad copy text.  Learn about trademark monitoring.
  • Rank Rules on Paid Search: Enforce co-operative rank bidding rules with resellers and competitors.  Learn about Super Affiliate strategies.
  • Offer Compliance.  Ensure that offers in ad copy text and on landing pages match authorized promotions.

Automotive SEM & SEO Intelligence

One platform provides compliance monitoring with competitive intelligence on Paid & Organic Search:

  • Cross-Channel Reporting:  Get SEM & SEO stats in a single report.
  • Unlimited Competitors: Get reports on all competitors found advertising on your keywords.
  • Rankings: See ranking trends on SEM & SEO listings over time.
  • Market Visibility: Evaluate market share & page share trends.
  • Ad Copy: View copy, landing pages, duration & impression share.
  • Offers: Identify competitive offers in ad copy & on landing pages segmented by geo-target.

Display Monitoring

Get the inside track on your competition’s strategies to plan and buy advertising more efficiently.

  • Ad Creatives:  Get your competitors’ creatives including banner sizes and flash use. Quickly learn what works best.
  • Traffic Sources:  See which publishers and ad networks your competitors use.
  • Vast Reach:  Includes 160,000+ publishers, 65+ banner & contextual ad networks, 15+ countries, & 65,000 mobile apps.  See List.

Reporting Features for Automotive

Reporting features include:

  • Custom Reports & Charts:  Use pre-defined reports or build your own.  Use simple filters or build your own ‘if-then’ logic.
  • Granular Data: Segment by vertical, groups of keywords, keyword, and competitors, or down to the hour and date of the crawl.
  • Geo-targeting:  Configure the country, region, and or city. Available worldwide across 9+ search engines. See full list
  • Screenshots & Landing Pages:  Get date & time-stamped screenshots of every search engine page & landing page.
  • Alerts & Scheduling:  Create custom alerts and then design and save your own email templates.  Email reports to anyone.
  • Advertiser Identification:  Automatically identify advertisers by type, such as affiliate, partner, or competitor.
  • Hot Competitors:  Create custom groups to categorize advertisers. Examples include top competitors, dealers, or distributors.

Helpful Resources for Automotive Marketers

Can we show you our Automotive data?

Give us a set of keywords, a competitor’s website, or your Auto sub category, and we’ll show what we monitor.

 

Request a Demo